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Friday, July 12, 2013

Tim Snow: Comic Book Store Portrait

  One of my favorite photographic challenges is to make a portrait under less than ideal circumstances. When I was contacted by my friend Jason Rockman to make some portraits in a comic book store, I knew it was going to be very fun. Jason, a DJ for Montreal’s CHOM 97.7 FM radio station and singer for Slaves On Dope, is a bona-fide comic book freak. It is a passion he literally wears on his sleeves. As it turns out, British tattoo magazine Skin Deep is putting out a special edition which will focus on super-hero inspired ink and...

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Wednesday, July 03, 2013

Photoflex Provides for MasterCraft

MasterCraft® Safety is the parent company of Impact®, which offers a full complement of industry-leading racing safety equipment, including helmets, driving and crew suits, race seats, window nets, and race restraints. MasterCraft contacted Photoflex, since they were looking to bring their photography in-house at their Impact location in Brownsburg, IN. After months of planning, Team Photoflex flew out to the Impact headquarters to help them set up their new lighting studio and run through various lighting techniques with the Impact crew. After a tour of the facilities, Team Photoflex was put to work setting up the studio space,...

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Tuesday, July 02, 2013

Power of Light in Scotts Valley with Craig Dale

Hard to believe that this gorgeous portrait was made by an emerging photographer on her first try with studio lighting. But that is exactly what Deborah Hayes did at the Photoflex® Power of Light workshop, on June 15th in Scotts Valley, California. Deborah and 28 other participants learned the building blocks of photographic lighting from pro photographer Craig Wallace Dale. The workshop began with Craig explaining the basic vocabulary of light (brightness, direction, contrast, color, and the specular diffuse range), and ended with students moving into the three shooting situations and creating dynamic pictures with gorgeous light that they created....

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Friday, June 28, 2013

Jay P. Morgan: Making Strobes and Daylight Work Together

This Spring, Jay P. Morgan set out with his crew to the Bonneville Salt Flats to create some surreal images. In the video, you'll see how to blend strobes with daylight so that your images do not look artificially lit. Jay P. demonstrates a method he uses to better visualize and control what his strobes are doing when the modeling lights are not bright enough to guide him.            

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Friday, May 10, 2013

Jay P. Morgan: Shooting Chrome on Location

Recently, We were out on location in downtown Los Angeles shooting for Pilot Freight Services. We shot a composite image that required us to shoot chrome on location. The shot was for a print ad that Pilot would run in consumer magazines. We blocked off a lane on Hope Street in Los Angeles that looks into the downtown area so that we could shoot our truck in the right position to match the comp. The image consisted of four parts that needed to be shot separately, including a chrome mirror on the Pilot Freight truck. Shooting chrome is a reflection...

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Monday, May 06, 2013

Jade Hannah: Working with Color on Location

  Recently, I shot a spec shoot for a makeup company to show both natural and crazy makeup and hair. I shot on location with simple, painted 6x8-foot wooden boards to lend some color to the backgrounds. The main challenge with not shooting in a controlled environment like a studio is that you're constantly dealing with off colors and lights coming from different directions, even if you think you're only dealing with white walls. To cut down on the ambient light for this shoot, I used two black LiteDisc reflectors, which also provided a negative fill and...

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Wednesday, April 24, 2013

The Boudoir Divas: Lighting for Muscle Tone

My husband, Weston Bouchér, recently completed an intense 45-day health & fitness regimen and his coach, NPC Physique Competitor George Waszczuk encouraged him to have photos taken at the completion of the program to document his transformation...which was where I came in! My light of choice was a Photoflex StarFlash 650 through a Photoflex Medium HalfDome with Grids attached. Weston, being a photographer himself, already had some suggestions for the look he wanted. He showed me some H&M product shots of David Beckham that really emphasized muscle definition due to the dramatic single source lighting approach. ...

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Tuesday, April 09, 2013

Jay P. Morgan: The Basics of a One Light Setup

In this Slanted Lens video, Jay P. Morgan demonstrates the basic principles and techniques for lighting dynamic indoor portraits. But rather than shooting stills, Jay P. shot video with the Canon 1DC and pulled high resolution still frames for the footage afterward. This meant, of course, that he needed to use continuous soft  lighting, as opposed to strobes. And to give that lighting an elegant look, he oped for Photoflex modifers, naturally.             To learn more about the equipment used in this shoot, check out the links below:   SilverDome® nxt: medium FirstStudio 3...

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Monday, March 18, 2013

Scott Stulberg: Using the new Photoflex LiteReach

Sometimes I find myself out on a shoot and in need of a LiteStand, though I don’t really like bringing along extra gear if I don’t have to. Many times I wish I had some kind of long pole to hold up a diffuser or silk that would allow me to capture a more wide-angle shot without the diffuser being anywhere near the borders of my camera frame. Fortunately, my gear-packing choices have just gotten a whole lot simpler, thanks to a new product Photoflex released called the LiteReach Plus®. Recently, the Photoflex team asked...

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Friday, March 01, 2013

Jade Hannah: Fashion Sunseeker Swimwear

I began casting for this project a week before the shoot date. A tight deadline, but not an uncommon one. In looking for a new makeup artist, I went through a school, Face Stockholm, which has some really great students and alumni whom I've worked with in the past. For this shoot, we planned out three basic looks that were clean, summery and matched the colors of the bathing suits. Thanks to the portability of my lighting kit, we were able to shoot inside my office against a wall that had a pattern I thought would go well with...

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