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LiteBlog Archive - November 2012

 

Friday, November 16, 2012

Liam Doran: Trying His Hand at Product Photography

This just goes to show what you can achieve when you shoot with good equipment. Pro Showcase photographer Liam Doran doesn't spend a ton of time shooting products in the studio - he's made a name for himself as a first-rate outdoor sports and lifestyle photographer - but that doesn't mean he can't switch gears when he has to. "In today's ultra-competitive market, you never want to turn work down. I think it's crucial to be at least literate in all aspects of photography so that when 'atypical' work does come your way, you'...

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Friday, November 16, 2012

Jay P. Morgan: Balancing Strobes with a Setting Sun

They say you shouldn’t judge a book by its cover, but every one of us who buys a book spends a few seconds looking at the title and the cover. Not only that, publishers know that readers also flip the book over and look at the picture of the author. That’s why authors and publishers view the author photo as a marketing opportunity. The author photo is just another opportunity to tell a story. An author who provides a simple portrait is telling a story, but it’s probably something like, “There is a...

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Friday, November 09, 2012

Jade Hannah: Tips for Fashion Lighting

Swedish fashion photographer Jade Hannah likes to shoot with a very small aperture (often around f/22) to ensure that everything is in focus. "That's one of the main differences between portraiture and fashion for me. Selective focus works great for portrait work, but I'm more interested in having everything being tack sharp. It's just aligns better with my aestthetic." Of course, shooting this way requires you to always be factoring in the background first; letting it go soft and undicernible is not an option. And if you're shooting with strobes, it also requires that the strobe...

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Tuesday, November 06, 2012

New LitePanel Frame Hardware

For over 28 years, Photoflex has brought innovative, high quality and affordably priced lighting equipment to both the photography and film industries. From lights to soft boxes to reflectors to rolling cases, our products are designed by photographers for photographers. But our success is something we don’t take for granted. At Photoflex, we are continually analyzing and fine-tuning our products, as well as incorporating feedback from our working pros and customers when designing new products. One of our latest gems, the new LitePanel Hardware, ties in beautifully with both a product we’ve been producing for nearly two...

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